Harvest Social Cantina

— About —

How does the Harvest Wine Grower’s Co-op work?
The aim of the Harvest Social Cantina is to change the hardships for growers in the region by creating Australia’s only wine production co-op. Any grower in their sub-region (5km radius around the winery) can be a part of the Harvest Grower’s Co-Op. Instead of the grower selling their grapes for bottom-dollar, they donate them to the Harvest label, and Brendan & Laura Carter donate in kind – winemaking, branding, bottling, distribution, sales and marketing. Then they deliver back 50% of the profit. The only bills that are split is the packaging.


What do the farmers receive from the Co-op?
Currently, growers in their area average between $900 to $1500 per tonne with an approximate cost of growing between $600 to $1000 per tonne depending on the vintage. The Harvest Wine Grower’s Co-op project (proven over the last 12 months) has been returning to the growers between $4500 to $5500 per tonne for their grapes, of which between $3500 to $4500 is profit.
The growers are now incredibly sustainable and not at the whim of large single customers that dictate the rules to them. All they have to do – is what they do best – grow good grapes. Except now they can invest in better equipment, staff and even expand their assets.


What do Brendan and Laura Carter do with their share?
To date they have issued thousands of dollars worth of grower-first investment initiatives – paying it forward for growers to re-plant to sustainable Italian varieties for the future of wine production in Australia.


Why do they encourage Italian varieties?
They are better for the Australian landscape and climate as they essentially can be rain fed. Because of this initiative, they have now established multiple hectares of Fiano and Nero d’Avola in the Adelaide Hills and Clare Valley.